Good news! And just in time. We could all use a little good news right now.
Rockin’ Baker has teamed up with another local nonprofit, Seeds That Feed, to kick-off the “Rise Up Together” matching-gift fundraiser in response to the coronavirus outbreak.
This initiative provides a way for the bakery to continue serving Northwest Arkansans on the Autism spectrum while also distributing handmade bread to households negatively impacted by the coronavirus pandemic.
The situation we, and many other businesses, are facing is entirely new territory and will require the community to come together for the collective good. With COVID-19 spreading every day, we are so grateful to our healthcare workers and hospitality businesses for working tirelessly to help our community during this challenging period.
Instead of ceasing bread production during the coronavirus outbreak, Rise Up Together will allow Rockin’ Baker to continue operations with limited staff and, following the outbreak, return to serving individuals through its job-training program.
Thanks to early donations from generous individuals and organizations, the Rise Up Together campaign will match all gifts on the first $4,500 raised. Individuals who wish to contribute to the fundraiser are invited to make a tax-deductible donation on the Rockin’ Baker website.
Donations will immediately help the bakery start preparing fresh, handmade bread specifically for distribution to food banks, schools, and low-income communities where it can be served to individuals and families impacted by the coronavirus.
We will also be looking for volunteers to help us deliver this bread in the upcoming days. Please look for details on this shortly as we are in the early stages of implementing this program.
The community can also support the Rise Up Together campaign by purchasing a specialty sourdough loaf developed exclusively for this fundraising. To place orders and learn pickup time availabilities, please visit our online store.
Finally, we wanted to share some resources that we found helpful regarding the relationship between de-stressing, connecting, and baking. As social distancing has become an essential step in suppressing the spread of COVID-19, we consider it our responsibility to help lessen the negative effects of isolation as much as possible.
Here at Rockin’ Baker, we’re committed to continue “baking a difference.” And with your help, we’ll Rise Up Together.
Thank you for being valued Rockin’ Baker customers.
Because your well-being, and that of our team members, is our top priority, I wanted to reach out to you regarding the coronavirus pandemic. I appreciate the chance to update you on what we're doing right now at Rockin’ Baker to help protect you and your family.
First, I want to assure you we are committed to your safety and the safety of our employees and cadets. At Rockin’ Baker we take food safety very seriously.
During the bread-making process, our industrial-grade ovens bake our breads at temperatures higher than 420-degrees Fahrenheit. Viruses are sensitive to heat, and, to date, no evidence suggests that viruses can survive prolonged heating over a period of minutes.
Also, when we handle baked, consumption-ready bread, we exceed standard food safety requirements and CDC guidelines.
Here are some additional measures we've taken in recent days:
Thank you for your trust in us, and for being such an important part of Rockin’ Baker.
CEO Rockin’ Baker
The Rockin' Baker
Hi, I'm Daymara Baker, founder and CEO of Rockin' Baker. Venezuela native. European-style baker. Proud American and Northwest Arkansan.